Active Ireland Events Ltd – Privacy & Cookie Policy
Effective Date: 31st January 2025
At Active Ireland Events Ltd, we are committed to protecting your privacy and ensuring transparency in how we handle your personal data. This policy outlines how we collect, use, store, and protect your information when you interact with our website and services.1. Data Collection & Consent
- You did not receive a cookie pop-up because we do not profile or track our users beyond what is necessary for site functionality and analytics.
- This website may use cookies to enhance user experience, security, and site performance, which are detailed in the Cookie Policy section.
- Any personal data collected through forms, bookings, or purchases is explicitly provided by users and processed only for the intended purpose.
Third-Party Data Processors
- Brevo – Hosting and cloud services provider for mailing list management.
- Ticket Tailor – Handles camp booking processing.
- Stripe and occasionally Revolut – Processes secure payments via Woocommerce checkout.
- Google Kit (Google Analytics, Search Console) – Collects analytics data to improve website performance.
- Facebook Pixel – Tracks user behaviour for advertising and remarketing purposes.
2. Data Usage & Retention
We collect and store data for the following purposes:
- Bookings & Transactions:
- Data collected: Name, contact details, payment information (processed securely via Stripe and occasionally Revolut), allergies (if applicable).
- Retention: Stored in WordPress backend for the duration required by Irish and EU legal requirements, after which it is deleted.
- Mailing List & Contact Forms:
- Data collected: Name, email address, phone number (if provided).
- Retention: Managed by Brevo, following best practice guidelines.
- User Activity Logging (WPActivity Log Monitor & Wordfence Security):
- Purpose: Security, fraud prevention, and system performance monitoring.
- Retention: Logs are automatically deleted after a defined period.
- Website Analytics & Tracking:
- Google Analytics: Tracks visitor interactions, IP addresses, and device/browser information to enhance website functionality.
- Facebook Meta Retargeting Pixel: Collects behavioural data for advertising purposes.
- Retention: Analytics data is anonymised and stored as per third-party policies.
3. Privacy by Design & Data Security
We implement industry-standard security measures, including:
- Secure Socket Layer (SSL) encryption to protect data in transit.
- Restricted access to personal data based on a need-to-know basis.
- Automated deletion policies for data that is no longer required.
Active Ireland Events Ltd is not responsible for the privacy policies of third-party sites linked on our website, such as Facebook, Instagram, and Omnify.
4. Cookie Policy
This website uses cookies to enhance functionality, performance, and security. Below are the cookies in use:
Essential Cookies:
- Wordfence Security – Identifies and blocks malicious traffic.
- WPActivity Log Monitor – Tracks login activities for security purposes.
- WPRocket – Optimises caching to improve site speed.
Analytics & Performance Cookies:
- Google Analytics – Tracks visitor behaviour to improve the website.
- Facebook Pixel – Monitors user engagement for ad targeting.
- Image Optimisation Plugin – Enhances page load times and performance.
Marketing & Advertising Cookies:
- Facebook Meta Pixel – Tracks user interactions for advertising purposes.
- Google Search Console – Assists with website search engine visibility.
Users can manage their cookie preferences via their browser settings.
5. Communications & Updates
- Active Ireland Events Ltd reviews its Privacy Policy regularly and updates this page accordingly.
- Users will be notified of significant changes via email.
- Last updated: 31st January 2025
6. Contact Information
For any privacy-related queries, please contact us:
- Email: info@activeireland.ie
- Address: Active Ireland Events Ltd., Amberley, Killiney Road, Dalkey, Co. Dublin, Ireland.
